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The Do’s and Don’ts for a Healthy Marketing Database
Best Practices | Hubspot | Marketing Operations | Marketo | Pardot

The Do’s and Don’ts for a Healthy Marketing Database

Data management isn’t the most exciting part of our jobs, but a well maintained, clean database is one of the best assets you can have as a marketer. Properly segmenting our data is necessary for personalized messaging, testing, routing, and reporting. If your data is out of date or incomplete, you may be missing out…

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