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From Our Blog

Email on Acid: Common Bugs and Quirks
Here’s a guide to a few common bugs and quirks you’ll find in Email on Acid.

Marketo Email Templates vs. External Email Builder Tools: Which Is Right for Your Marketing Team?
Email marketing remains a cornerstone of digital communication strategies, and tools like Adobe Marketo Engage are industry leaders in automation and personalization. However, when…

MCAE (Pardot) Content Regions
Content regions are the text and visual building blocks of your (MCAE) Marketing Cloud Account Engagement) emails and landing pages. While seemingly simple, understanding…

Understanding UTM Codes: How to Create, Use, and Track Them Effectively
UTM codes are snippets of text added to URLs to track digital marketing campaigns. They send data to analytics software like Google Analytics, showing…

Marketo vs. Pardot: Comparing the Top Marketing Automation Platforms for Your Business
Marketing automation platforms like Marketo and Pardot empower businesses to streamline campaigns, improve processes, and boost customer engagement. This comparison explores their strengths, weaknesses,…

Pardot vs. Marketing Cloud: Which Salesforce Tool Fits Your Needs?
When it comes to Salesforce’s marketing solutions, two standout tools often come up: Pardot (now called Marketing Cloud Account Engagement) and Marketing Cloud. While…